Wednesday, January 20, 2016

BROADCASTING & CABLE -- OTT Destined to Replicate the Cable Bundle?

In OTT, one of the things that a lot of people forget who are getting into the space is that affiliate relationship. You can't just put it online and hope people find it by Googling it or typing in the URL. You have to really make partnerships with Roku and Apple and Amazon and Google Chrome and all the next boxes that are going to come out and make sure that you're on these platforms.

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