Tuesday, December 13, 2016

Sky and Cisco launch international OTT offering

Sky has teamed up with Cisco to develop an app-based international OTT project called OnPrime TV.  The service, which does not carry Sky or Cisco branding, offers what it describes as “some of the best foreign language entertainment, movies and news channels, live and over the internet”

Monday, December 5, 2016

Tele Columbus unveils advanced TV service

The service, called simply advanceTV, is based on the Comcast-driven RDK platform. Espial provided the user experience and acted as lead integrator. Cisco provides conditional access technology, with Verimatrix providing DRM for on-demand services. VOD encoding and origin server are supplied by Elemental, while set-top boxes are being provided by Humax.

Wednesday, November 23, 2016

MPEG-DASH Royalties: What We Know So Far

Who will owe royalties on MPEG-DASH? We spoke to MPEG LA to find out. Bottom line: If you use Media Presentation Descriptions (MPDs) in a player or app, it's time to call your attorneys.

Monday, November 21, 2016

DirecTV Now Announces Nov. 28 Launch Event

AT&T has invited media to a launch event for its upcoming DirecTV Now OTT service, Nov. 28 in New York. The company has been busy over the last several months lining up about 100 networks to be on its new streaming service, which will be priced at $35 a month.
WHY THIS MATTERS: Several companies have either launched or announced plans to get into the virtual MVPD business. Dish Network’s Sling and Sony’s PlayStation Vue are already up and running. Hulu is expected to launch a live service next year and YouTube is working on one as well. But DirecTV looks like it will be particularly aggressive with DirecTV Now.

Wednesday, November 2, 2016

Hulu Signs Disney, 21st Century Fox for Live OTT Service

Hulu announced that it has signed up Disney and 21st Century Fox for its upcoming live TV streaming service. The deal covers 35 networks in total, including ABC and Fox broadcast networks as well as Fox Sports 1, Fox Sports 2 and BTN; ESPN, ESPN2, ESPNU, ESPN-SEC and ESPN 3; Fox Regional Sports Networks across dozens of national markets; Disney Channel, Disney XD and Disney Junior; Fox News and Fox Business; Freeform; FX, FXX and FXM; and National Geographic and Nat Geo Wild.
WHY THIS MATTERS: NBCUniversal is said to be nearing a deal for its networks to be carried in the Hulu OTT bundle, scheduled to launch in early 2017. The service is part owned by 21st Century Fox, the Walt Disney Company, Time Warner and Comcast.

Tuesday, November 1, 2016

41% of Satellite TV, Cable Customers Plan to Cut, Scale Back Service

A new study by market research firms FocusVision and Zanthus found that more than 40% of cable and satellite TV subscribers are planning to cut back on or sever their pay TV subscriptions.
WHY THIS MATTERS: In the study, which surveyed more than 1,000 customers, 41% of respondents said they were planning to cut back or drop their pay TV service, compared to just 16% of over-the-top customers. OTT customers of services like Netflix and Amazon Prime Video also were more likely to recommend their service than pay TV customers, and 59% of OTT customers said they were satisfied with their service, compared to just 27% of pay TV customers.

Saturday, October 29, 2016

Apple Unveils New TV App

Apple today unveiled a new TV app for the Apple TV, iPhone and iPad that aims to provide unified access to the TV shows and movies that are offered via the various individual video apps that a user has installed on those devices.

WHY THIS MATTERS: Apple CEO Tim Cook promised that the app will change how consumers watch TV across devices because they won’t need to toggle between some 1,600 individual apps devoted specifically to video content. However, the one glaring omission is Netflix.

Thursday, October 20, 2016

CAST opts for Motion JPEG instead of H.264 encoding in new streaming product

CAST Inc., which describes itself as a semiconductor intellectual property provider, is launching a new HD video encoder subsystem product that uses Motion JPEG (MJPEG) rather than the more widely utilized H.264 encoding standard to encode digital videos for streaming.

The reason for CAST’s departure from H.264 in the new product? The company says the solution is targeted at digital videos for which “moderate levels of compression are required” and where the video provider may need encoding accomplished faster, with less processing power required.

Thursday, October 13, 2016

NHL Introduces Enhanced Streaming Offerings

The National Hockey League announced Wednesday that it will offer enhanced live digital streaming this season, including a new NHL.TV tvOS app for the latest generation Apple TV (which debuted during the pre-season). Also new this season is Arena, a new app created by BAMTech which is designed to supplement the in-person experience at games in the venues of 12 participating NHL teams.
WHY THIS MATTERS: Leading its digital charge is the league’s NHL.TV service, offering every out-of-market game to hockey fans on various streaming platforms. The $139.96 package will be available for the first time on new generation Apple TV’s and Xbox One, as well as on Android and iOS devices, Chromecast, Roku and SonyPlaystation devices. The league also plans to stream via Twitter a live game weekly as part of a deal with the social media company announced this past summer.

Tuesday, October 11, 2016

Live Streaming To Drive Sports Rights Increases

According to a new study from PricewaterhouseCoopers, television, mobile and online sports rights will become the largest part of the sports entertainment sector by 2018, driven by increased demand from streaming and over-the-top services.

WHY THIS MATTERS: Rights for broadcast, cable, Internet and mobile rights are expected to reach $19.9 billion by 2018, outpacing revenue from sponsorships ($17.5 billion) and live gate revenue ($19.8 billion) that year. However media rights revenue growth is expected to stabilize over the next five years to a compound annual growth rate (CAGR) of about 5.5%, after a torrid pace in the past decade.

Wednesday, September 21, 2016

Comcast Plans To Aggregate More Streaming Services

Comcast CEO Brian Roberts told investors at the Goldman Sachs Communacopia Conference in New York today that Netflix is only the first major SVOD service to be embedded in its cloud-based video platform.
Why This Matters: Roberts said the cable giant is making a conscious decision "to aggregate other people's content." The company is rolling out a beta test of a Netflix app to users of its X1 interactive TV platform this week.

Thursday, September 8, 2016

Rio Olympics Provided 3.3 Billion Streaming Minutes

Rio 2016 — included 3.3 billion total streaming minutes (2.71 billion that were live). One hundred million unique users reportedly tuned in to NBC Olympics' digital coverage over the course of the Games.

Friday, September 2, 2016

OTT Adoption in U.S. Broadband Households: It’s Up 12 Percent Since 2014

There’s been a steady climb in OTT thus far in 2016, Brett Sappington, senior director of research at Parks, observes. “With Hulu’s shift to a subscription-only approach, OTT video subscription penetration in the U.S. market will continue to rise through the end of this year,” he adds.here’s been a steady climb in OTT thus far in 2016, Brett Sappington, senior director of research at Parks, observes. “With Hulu’s shift to a subscription-only approach, OTT video subscription penetration in the U.S. market will continue to rise through the end of this year,” he adds.

Wednesday, August 31, 2016

Sony, Intel team to bring 4K movie service to PCs

Sony says it's teaming with Intel to bring Ultra to Intel-powered PCs, opening up a new set of devices for its 4K movie streaming service.The service will debut on computers with Intel's seventh-generation Core processors starting in Q1 2017.

Ultra in turn will add new features, including 48-hour rentals as well as free 10-minute previews to let customers sample 4K resolution before paying.The streaming service had launched early this year on Sony's 4K televisions.

Tuesday, August 16, 2016

Top U.S. Pay TV Providers Shed 665,000 Subs in Q2

According to Leichtman Research Group’s latest market tally, the 11 largest pay-TV providers in the U.S., representing about 95% of the market, lost about 665,000 net video subscribers in the second quarter of 2016, compared to a loss of 545,000 subscribers in the year-ago period.
Why This Matters: The top six cable MSOs shed about 225,000 video subscribers in Q2, narrowed from a year-ago loss of 340,000, marking the fewest MSO losses in any Q2 since 2006, LRG said. Meanwhile, the nation’s satellite TV providers added 61,000 subs in Q2 (including gains from Dish’s Sling TV OTT service), versus a loss of 214,000 a year earlier.

Thursday, August 11, 2016

Disney Buys One-Third of BAMTech for $1 Billion

Disney announced today that it is acquiring 33% of BAMTech, the tech services and video streaming division Major League Baseball for $1 billion. The deal gives Disney the option to acquire a majority stake in the coming years. With the investment, ESPN is planning to launch a new direct-to-consumer subscription streaming service.
Why This Matters: BAMTech is behind a wide range of OTT services, including HBO, WWE and many other top-tier video and TV entities. The company’s properties have 7.5 million total paid subscribers to its clients’ OTT products.

Thursday, July 28, 2016

CBS, Showtime Have 2 Million Total OTT Subs

For the first time, CBS has disclosed how many subscribers it has for its over-the-top offerings. CBS CEO Les Moonves, speaking on the company's earnings call Thursday afternoon, said the company has surpassed 2 million subscribers for CBS All Access and Showtime's OTT product.

Monday, July 25, 2016

Redbox Testing New Streaming Service

Redbox confirmed that it has started to test a new transactional video-on-demand service, called Redbox Digital, with a small group of customers. It is initially being offered as an iPad app, although Variety reported that Redbox is also eyeing an app for the Roku platform.
Why This Matters: The move comes two years after pulling the plug on its SVOD partnership with Verizon. Redbox Digital will offer digital video rentals and sales to complement its existing retail kiosk business.

DirecTV Now Will Be a Game Changer

AT&T CFO John Stephens told analysts yesterday that the company’s planned over-the-top offering, DirecTV Now, slated to debut by the end of the year, will be a game changer, targeting millennial cord cutters with a streaming video service chock full of on-demand and live content.
Why This Matters: Company CEO Randall Stephenson added that digital content rights, specifically stacking rights, were the major holdout. The CEO said a beta version of the service is functional and undergoing testing. AT&T announced plans for DirecTV Now in March.

Thursday, July 14, 2016

ABC Relaunches Streaming Service

ABC has relaunched its streaming service with full seasons of 38 older shows and seven original digital short-form series. The content will be available to all viewers on ABC.com as well as ABC’s apps for mobile and connected TV devices, without requiring users to authenticate their pay-TV subscriptions.
Why This Matters: The redesigned app also provides a live stream of the network in 14 additional markets, bringing the total to 20. The stations added are owned by Hearst, the first affiliate group to launch an ABC live feed.

Tuesday, July 12, 2016

Fox To Live Stream Primetime Programming

Fox announced today that it will begin to stream its primetime entertainment programming live nationwide starting tonight with So You Think You Can Dance: The Next Generation. Entertainment programs will be available for authenticated pay-TV subscribers to view live on via Fox.com and Fox Now for iPhone, iPad, Android, Kindle Fire, Apple TV and Google Chromecast.
Why This Matters: The initiative will make Fox the first broadcaster to simulcast its primetime programming on its own digital platforms in all 210 television markets nationwide. Sports programming will not be included and live-stream viewing will not be included in Nielsen ratings for Fox programming. Although ad loads will be the same for show live streamed, the ads themselves will be different from those featured on television.


Monday, July 11, 2016

What CMAF is and why it’s important for OTT services?

CMAF is a new media streaming format whose standardisation is being led within MPEG
by Microsoft and Apple, with a view to making it both cheaper and easier to deliver OTT
video streams to multiple devices.  CMAF an issue through the creation of, in effect, a standardised container or encapsulation format for both AVC and HEVC. “What we’re hoping for with this new standard is that, of course, it will be a much more homogeneous environment that you need to address, and will
simplify things a lot for setting up these kinds of services.”

Friday, July 8, 2016

Google Buys OTT Technology Provider

Google announced that it has acquired Anvato, a platform for encoding, editing, publishing and distributing video across platforms. Anvato, which will be incorporated into Google's Cloud Platform team, supports customers such as HGTV, Bravo, Travel Channel, Oxygen, Fox Sport and CBS Local Media.
Why This Matters: Google said that Anvato will complement its efforts “to enable scalable media processing and workflows in the cloud.” The platform can insert ads, support pay-per-view, power live streams, edit videos in the cloud and provide TV Everywhere with subscription payments.

Monday, June 20, 2016

OTT Providers Believe in VR Staying Power

OTT and virtual reality are two of the big buzz topics in the industry, but according to a recent survey they could become a dynamic duo. “The OTT Video Services Market – Today’s Trends and What is Next for 4K, HDR, HFR and VR” study was recently released and it showed that the idea of VR-video becoming a mainstay of streaming video was a popular idea among those interviewed.

Wednesday, June 15, 2016

VR and OTT to Go Hand-in-Hand, Study Says

People working for media and entertainment companies across the globe say virtual reality has an important role to play in OTT video, according to a study commissioned by Level 3. Conducted by Unisphere Research in partnership with Streaming Media, the study reveals that 67 percent of OTT companies believe virtual reality is a lasting technology.

"When I started the process of crafting questions for this second annual survey on OTT for Level 3, I was a VR-video skeptic. But it became clear, during the analysis phase, that a VR-video strategic decision has tremendous mindshare for those companies already offering OTT services,” Tim Siglin, the principal report author says.

Thursday, May 26, 2016

U.S. OTT Market Showing First Signs of Saturation

According to a new report from research and consulting firm Strategy Analytics, the U.S. video streaming market is starting to show the first signs of saturation with the growth rate slowing for the first time. Roughly 60% of U.S. broadband households currently subscribe to a video streaming service
Why This Matters: This year, U.S. consumers will spend $6.62 billion on video streaming services such as Netflix, Amazon Prime and Hulu. Although this represents a $1.19 billion (or 22%) increase over last year, it is the first time that the rate of increase slowed down. 2015 saw a $1.21 billion increase over the previous year. “Although the change in increase is relatively small, its direction is extremely significant,” said Michael Goodman, Strategy Analytics’ digital media director.

Wednesday, May 18, 2016

Roku Still Top Streaming Media Player in U.S.

Roku remained the top-selling streaming media player in 2015, accounting for 30% of the units purchased, according to new data from Parks Associates released in tandem with this week’s INTX confab in Boston.

Amazon, maker of the Fire TV box and Fire TV Stick, represented 22% of sales in 2015 (up from 16% in the prior year) as it rose to the number two slot, putting it in a virtual tie with Google, which makes the popular $35 Chromecast streaming adapter.

Parks said the Apple TV trailed them with 20% of sales in 2015, but had the largest increase in unit sales on a year-over-year basis thanks to the Q4 2015 launch of its new apps-friendly platform. Apple’s share last year was 50% higher than its 2014 results, the research firm said.

Tuesday, May 17, 2016

AT&T Acquires Quickplay

AT&T announced today that it will acquire OTT and TV Everywhere specialist Quickplay Media to support its plans for new DirecTV streaming services.
Why This Matters: AT&T currently relies on Quickplay’s platform for its U-verse TV Everywhere service. The company plans to use Quickplay as the infrastructure for three new DirecTV OTT services — DirecTV Now, DirecTV Mobile and DirecTV Preview, scheduled to launch in the fourth quarter of 2016.

BitTorrent Launches a Virtual MVPD

BitTorrent is diving deeper into the world of legitimate video services with a new live multichannel TV service that is being delivered over-the-top using its peer-to-peer platform and will initially feature content from programing partners such as AWE, One World Sports, and Newsmax. Though the plan is eventually to offer a mix of subscription pay TV tiers, ad-supported offerings and PPV premium tiers as it notches more distribution deals with programmers, the new service, called BitTorrent Live, will be available for free and offer a lineup of “channels” from more than a dozen sources.

Monday, May 16, 2016

Hulu Developing a Virtual MVPD Service

According to a report from the Wall Street Journal, Hulu is developing a subscription service that would stream feeds of popular broadcast and cable TV channels, putting the company in competition with traditional pay-TV providers. The company hopes to launch the new cable TV-style online service in the first quarter of 2017.
Why This Matters: Until now, Hulu has offered on-demand programming from major networks, similar to Netflix. According to reports, Hulu, a joint venture between Fox, Disney and NBCUniversal, is nearing licensing deals with Disney and Fox for access to their channels. NBCU is also currently negotiating with Hulu.

Monday, May 2, 2016

Ooyala -- Media Solutions Partner for Facebook Live

Ooyala became an official Media Solutions Partner for Facebook Live. Broadcasters and video publishers using Ooyala Live for their live television or other video streaming services can now quickly and simply syndicate their official broadcasts to Facebook through Ooyala, extending their audience reach to Facebook’s near 1.6 billion user base worldwide.    And the best part? It’s literally as simple as clicking a button.

Tuesday, April 26, 2016

NPD -- Multi-Screen Capabilities

Over 80% of U.S. smartphone users stream video to their devices, according to recent NPD research.
So players must be built with mobile and multi-screen use in mind at all times — not only to facilitate playback of short-form video content, but also long-form content and ads. More and more, companies are offering mobile first content made for smaller screens.

Ooyala -- Center of the Video Experience

The Ooyala Q4 2015 Global Video Index reported that since 2011, combined tablet and smartphone
video plays have a compound annual growth rate (CAGR) of over 116%.

Saturday, April 23, 2016

Next TV Today -- Streaming Video Surges, But Cord Cutting Remains a Trickle

According to a new survey conducted by Consumer Reports in February, 47% of respondents use some type of streaming service. However, 68% of them still subscribe to a traditional pay TV service.
Why This Matters: The survey shows that despite the widespread availability of both paid and free advertising-supported streaming services, cord cutters make up a trickle of users rather than a torrent.

Wednesday, April 13, 2016

Next TV -- Sling TV Testing New Multi-Stream Service

Sling TV has launched a beta test of a new live TV streaming service that allows customers to watch as many as three streams at the same time. The original Sling TV offering that launched last year only allowed one stream at a time. Both services cost $20 but the three-stream option comes with limited programming. Fox Networks Group has signed on to the three-stream plan, as have AMC, A&E, Turner and Univision. But the service does not have Disney or ESPN, which were launch partners for the one-stream plan.

Thursday, April 7, 2016

Next TV Today -- Cablevision Launches Hulu on its Set-Top Boxes

Cablevision Systems announced that it has integrated Hulu into its Optimum TV platform. The Hulu channel is currently available in select Cablevision service areas and will roll out across the remaining footprint in the coming weeks.
Why This Matters: Nextflix has been available on several smaller U.S. cable operators for several years through an integration with TiVo’s set-tops, but this is the first time that Hulu has been available directly from a cable provider’s interactive program guide as a dedicated channel.

CNNMoney -- Mashable lays off staff in 'strategic shift' toward video

Mashable executive editor Jim Roberts will leave the company and at least a dozen members of the site's editorial staff will be laid off as part of a "strategic shift" toward video, CNNMoney has learned.
The layoffs, which will effectively deplete the site of its news editors and reporters, come one week after Mashable received a $15 million round in funding to build video content in partnership with Turner Broadcasting. (Turner is CNN's parent company.)

Wednesday, April 6, 2016

NYT -- Verizon and AwesomenessTV to Form Mobile Video Service

The telecommunications company announced that it had struck a deal to acquire a 24.5 percent stake in AwesomenessTV, the digital entertainment network for teenagers and young adults. The companies also are planning to create a new subscription-based, short-form mobile video service. It is aimed at 18- to 34-year-olds and will be part of the Go90 streaming offering from Verizon.

Tuesday, April 5, 2016

CED - Joining the OTT team today is Starz

Joining the over-the-top team today is Starz, which is launching its subscription streaming service directly to consumers for $8.99 per month.

Users can get access to more than 2,400 selections each month, including series like “Outlander,” “Power” and the upcoming “American Gods” as well as movies — including “Star Wars: The Force Awakens” later this year.

“Our programming will now be more widely available to the 20 million broadband-only homes of cord nevers, cord cutters and cord shavers, including Millennials and other underserved consumers who need other viable subscription service options,” Starz CEO Chris Albrecht says.

Friday, March 25, 2016

Variety --Redbox Plans to Launch New Streaming Service 'Redbox Digital'

Redbox Instant aimed to challenge Netflix with a subscription bundle, the company now seems to have more modest plans Redbox Digital ...While Redbox Instant aimed to challenge Netflix with a subscription bundle, the company now seems to have more modest plans. Redbox Digital is being built as a video-on-demand store similar to iTunes, Vudu, or Google Play. Consumers will be able to rent movies or TV show episodes for streaming, or purchase digital copies.

Thursday, March 24, 2016

VentureBeat -- Google to take on Periscope with YouTube Connect

Google is reportedly building a live-streaming app called YouTube Connect to take on rivals like Twitter’s Periscope service and Facebook Live.

According to a VentureBeat report, YouTube Connect will be available on iOS and Android devices, allowing users to stream video direct from their smartphone or tablet.

Videos will be available to watch in the app or via the YouTube site, with users able to save broadcasts once they are over, according to the report. The app will also reportedly include chat and tagging features, while a news feed will surface the latest videos.

Thursday, March 17, 2016

Next TV Today -- FandangoNOW to Launch March 30

Fandango announced this morning that it’s launching its FandangoNOW VOD service on March 30. Earlier this year, Fandango acquired the M-GO digital video distribution platform and will re-brand it as FandangoNOW. The new service will be available on the web, iOS, Android and Roku devices as well as on smart TVs from Samsung, LG and Vizio.

Tuesday, March 15, 2016

IP&TV News -- Connected TVs in 49 million US homes

More than half (52%) of all US Internet homes have at least one TV connected to the Internet, representing an increase of six million homes over the past year, according to The NPD Group’s new report.  While the types of devices being used to connect these televisions to the internet are varied (video game consoles, streaming media players, Blu-ray disc players, and the TVs themselves), the average connected TV home had nearly three (2.9) devices installed that they could use for programming from apps on their televisions.

Monday, March 7, 2016

IP&TV News -- AT&T unveils three new ways to stream DIRECTV

Later this year AT&T plans to launch three new ways to access and stream DIRECTV video services over a wired or wireless Internet connection from virtually any device: DIRECTV Now, DIRECTV Mobile and DIRECTV Preview.
Each service to come with a set number of simultaneous sessions. The services will not require annual contracts, satellite dishes or set-top boxes. Customers can expect to see these 3 new streaming options beginning in 4Q 2016.

Tuesday, March 1, 2016

Parks Associates -- 60 Percent of U.S. Broadband Households Use OTT Services

Nearly two-thirds of U.S. broadband households subscribe to at least one over-the-top (OTT) video service, according to a new report from Parks Associates.

Next TV Today -- PBS to Launch New TV/Streaming Service for Kids

PBS announced that it will launch a new TV channel and live stream on digital platforms offering kids' programming 24 hours a day. Viewers will be able to watch the live stream through pbskids.org and on the PBS kids video app, which is available on a variety of mobile devices, tablets and over-the-top platforms such as Roku, Apple TV, Amazon Fire TV, Android TV, Xbox One and Chromecast.

Thursday, February 11, 2016

IP&TV News -- 81% of US households have DVR, Netflix, or VOD

New consumer research from Leichtman Research Group (LRG) found that 81% of US households have a DVR, get Netflix, or use on-demand (VOD) from a cable or Telco provider — with 30% of households using two of the services, and 13% using all three.

Friday, February 5, 2016

Digital Trends.-- Netflix is Already Looking Beyond 4K to HDR

In the real world, you have 14 bits of brightness difference, so imagine stepping outside to look at a reflection of water or shadow of a tree that’s between 12 and 14-bits of range, TV only represents 8 bits, so you lose one or the other; you can’t have the brights and the darks at the same time.

That’s the key to creating an image that the viewer has never seen before — light and colors, rather than more pixels.

Friday, January 29, 2016

TDG: 32% of OTT users prefer smart TVs

When asked which TV streaming platform they prefer, 32% of OTT TV Users selected their smart TV. (Interestingly, this is pretty much equal to the penetration of smart TVs in general.)  Game consoles followed second, selected by 25% of OTT TV Users, while Internet set-top boxes were preferred by 17%. Streaming sticks and Blu-ray players were selected by 10% of OTT TV Users.

Friday, January 22, 2016

IP&TV News -- Streaming trends from CES

“Netflix has proved to be a ‘hero’ service for subscription-based video-on-demand (SVOD), stimulating adoption and competition almost everywhere it has launched,” explains Ovum’s Rob Gallagher (Director Research & Analysis, Media & Entertainment). “These benefits have flowed to consumer electronics manufacturers as well, as consumers have bought devices to enjoy the service on new screens.”

Next TV -- Pay TV Growth Plummets

Verizon CFO Fran Shammo said the company was seeing a continuing decline in demand for linear TV, suggesting that cord cutting and shaving, rather than competition, may be a driving force. “We are starting to see more and more customers coming into FiOS on a broadband-only basis,” Shammo said.

Thursday, January 21, 2016

Broadcasting & Cable -- Next Step in ABR Video Streaming

Over-the-top (OTT) streaming is the fastest growing form of video consumption, overtaking traditional TV broadcast. As carriers and programmers embrace OTT delivery, many find that quality of experience is a key differentiator.

Adaptive bitrate (ABR) streaming is the current industry standard for Internet video and for OTT services. ABR addresses buffering and stalling, enabling continuous playback as the available bandwidth varies. However, ABR has some limitations, such as it does not deliver consistent video quality and it consumes more bandwidth than necessary.

QBR, a new ABR enhancement technology shows the benefits it provides versus alternative approaches. QBR is easily integrated into existing video workflows for both live and on-demand streaming. QBR does not involve the complexity of a new codec or a new streaming format – it works with standard HLS, MPEG-DASH or Smooth Streaming formats as well as popular H.264 and HEVC codecs. It does not involve the cost or complexity of re-processing the video. QBR is a simple and highly impactful way to cut streaming costs and improve quality by enhancing the way that current ABR works.

Wednesday, January 20, 2016

BROADCASTING & CABLE -- OTT Destined to Replicate the Cable Bundle?

In OTT, one of the things that a lot of people forget who are getting into the space is that affiliate relationship. You can't just put it online and hope people find it by Googling it or typing in the URL. You have to really make partnerships with Roku and Apple and Amazon and Google Chrome and all the next boxes that are going to come out and make sure that you're on these platforms.